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  • Upgrading and improving performance of the website
  • Implement SEO practices through the site to increase web presence, marketing and lead generation.
  • Generate qualified sales leads
  • Showcase Precision Resource’s products and services by  increasing information for customers

  Planning Assumptions
  1. PR will appoint a coordinator to act as single point of contact with BZ.
  2. PR will ensure dedicated support to the design team during execution.
  3. PR will participate in all review meetings.
  4. PR will provide clarifications within two business days.
  5. PR will review and sign off on final layouts within two business days.
  6. Changes in scope require written confirmation by both parties. Schedule and fee changes may follow.


The Schedule


Project Task and Deliverables

Precision Resources Action


Project Kick-off DONE: 10/04/10

Coordinate Points of Contact, Action and Schedule DONE: 10/04/10


Proof of Concept (primary homepage design) DONE: 10/06/10

Review homepage design and provide feedback.DONE: 10/11/10


SEO Setup - Preliminary SEO keywords
Scheduled: 10/15/10 DONE: 10/15/10
Preliminary site map & checklist DONE: 10/07/10 based on "what we want"
Prelim subpage and banner designs Scheduled: 10/15/10 DONE: 10/12/10
Preliminary site skeleton  DONE: 10/04/10 (links at top of page)
Content Checklist Scheduled: 10/21/10 DONE: 10/20/10

Keyword feedback.Scheduled: 10/22/10 DONE: 10/19/10
Review site map and provide feedback.DONE: 10/11/10
Provide feedback for subpage and banner designs. Scheduled: 10/18/10 .DONE: 10/18/10
Review rough site skeleton and provide feedback.DONE: 10/04/10
Review recommendations and deliver content Scheduled: 11/01/10


SEO - Final Keywords Scheduled: 10/022/10 DONE:10/20/10
Final SitemapScheduled: 10/025/10
Final Homepage Design Scheduled: 10/25/10

Approve key phrases.Scheduled: 10/025/10
Approve sitemap.
Approve homepage design.Scheduled: 10/025/10


Preliminary website copy (based on content provided)

Review preliminary website copy.


*Final Subpage & Banner Designs and Layout Scheduled: 11/25/10
Final website designn
Final Website Copy

Approve subpage and banner designs.
Approve final website design.
Approve website copy.


Website Development and Test Site Creation

Review website components once uploaded on test site.  Report bugs and provide feedback. 


User Acceptance Testing

Facilitate User Acceptance Testing and feedback.


Website Go-Live 

Sign off on website development. 


*Project Completion Report/Engagement Close-Out

Participate in final project review and decide on Next Action.


  1. Project Kick-off
  2. *Final Subpage & Banner Designs  1. + 21 days
  3. *Project Completion  1. + 42 days



Enterprise Website Design
(17 Pages)*

• Site planning
• Graphic design including logo standardization
• Custom layout
• Custom banners
• Custom Navigation Buttons
• Basic RFQ
• Contact Forms
• PDF & Spec Sheet integration

Content Development

• Add, modify, delete products and product tabs for 17 pages of content

Search Engine Optimization  (SEO)

• Key phrase research and identification
• Title and meta tag optimization
• Key phrase integration into entire website

Search Engine Marketing

• Website submission to search engines & directories
• Site map & robot.txt creation
• PPC Statistics and  trends reports  (1 year. 4 reports)

Content Management System (CMS)

• Content Management System software
• Content Management System integration and testing
• 1 hour of instruction

E-Mail Marketing System

• 2,500 name customer database
• Create admin, sign-up forms
• 1 hour of instruction
• Includes 1 year subscription


• Corporate Branding on all web pages, forms and newsletters

Website Analytics

• Website Analytics integration and testing
• Website Analytics Executive Report

FTP account for large file transfers

• Up to 20 gigs per month of upload
• Includes 10 user accounts

Keyword analysis for months 1 thru 6

• Overview of keyword changes and results

CD’s of site files/elements & working files

• One CD with site files after launch, another at 6 months.
• Includes all site files, working files and materials gathered.


1 year of website hosting